Esports Team Managing Players, Events & Creator Costs
Challenge
- Player contracts, creator payouts, events, and marketing costs were growing faster than revenue.
- Leadership lacked visibility into which team activities created measurable commercial return.
- Cash planning was reactive, creating avoidable burn and runway pressure.
How we helped
- Separated fixed, variable, and performance-linked costs across players, creators, and events.
- Built ROI views for player/team spend, sponsorship revenue, and campaign performance.
- Created monthly burn, runway, and cash planning dashboards for leadership decisions.
Outcome
- Reduced unnecessary spend without weakening competitive or content strategy.
- Improved control over the biggest cost drivers in the business.
- Enabled cleaner board and investor reporting around growth efficiency.
