SaaS Company US Expansion
Challenge
- US contracts and revenue ownership were disconnected.
- Forecasting did not capture US customer acquisition costs.
- Investor materials lacked a clean expansion story.
How we helped
- Aligned contracts and revenue with the right entity setup.
- Built US market-entry model with CAC, revenue ramp, and burn.
- Created investor-ready reporting around the US expansion plan.
Outcome
- Improved valuation positioning.
- Clearer US revenue architecture.
- More disciplined expansion decisions.
